As they say live for the moments you can’t put into words. One such moment was my opportunity to work with GQ India. I have read and been in awe of this magazine ever since I came to know about it. With utmost luck I finally reached the gates of GQ and I couldn’t believe what was happening. I worked in the fashion department of the company, helped in Assisting with celebrity, model and product shoots. Learnt sourcing, call-in’s and editorial creativity. Created the “Where to Buy” section for the magazine. Had the opportunity of interacting with a lot of public relations managers of different brands for collaborations. Also helped the marketing and branding team in terms of writing and strategy building. Gained immense knowledge about the fashion industry and how it operates right from the production, shoots, research, styling and studio. I had a great time working with the team and look forward to working with them in the future as well.
Some of my GQ clientele included- Ranveer Singh, Ayushmann Khurrana, Vicky Kaushal, Rishabh Pant and few more renowned models.
Shantanu & Nikhil
This designer duo is absolutely mesmerizing and impeccable with their ideas and innovations. Working with them was an absolute pleasure. Their brand story is extremely inspirational. The clothes make me want to stay in them all day and night. I was extremely grateful to get a chance to work in the Media and Communications Department. Created Digital advertisements via Photoshop and illustrator, Assisted in handling social media and marketing strategies. Had the favourable chance of helping in the branding sector ( Packaging, content, strategy developments), created consumer perception through merchandise display and story telling, assisted with researching of collaborations, attended a designers event in order to gain knowledge and build a consumer network. Also did moods and trends research for a new collection along with studio photography and presentations.